Mister Softee Ice Cream Coming To Brick, New Jersey
The Iconic Mister Softee Ice Cream Company will expand it’s brick and mortar locations further, with a planned December opening of a store in the Red Lion Plaza.
Meanwhile, the legendary ice cream truck franchise, based in Runnemeade, New Jersey, already has several Ocean County locations opened over the past few years. These include shops in Manahawkin, Beachwood, Toms River, and a stand on the Seaside Heights Boardwalk. Franchisee Dan Pitman says he will be closing the Toms River store, and opening it in this new location at the plaza, located at 2524 Hooper Avenue, at the corner of Drum Point Road.
Here’s some history of the Mister Softee brand.
According to their Wikipedia page, Mister Softee Inc. was founded in 1956 in Philadelphia by the Conway brothers. Furthermore they have been base here in New Jersey since 1958. Moreover, Mister Softee is the now one of the largest franchisors in the United States. They have about 350 franchisees, operating 625 trucks in 18 states. The Bricktown location will make more it more than brick and mortar stores thus far in New Jersey. Also, it’s important to point out most of these locations have Mister Softee Ice Cream trucks as well, so catering Summertime neighborhood driving and event catering, evoking even more money making opportunities for franchisees.
The Mister Softee Brick location will be more than just Ice Cream!
According to Mr. Pitman, the location has a new coffee bar planned as well. Coffee and ice cream? I may never leave! Meanwhile, in an interview with Patch, Pitman said the idea for a coffee bar came from the thought of parents and grandparents brining the kids to get ice cream, but not wanting any themselves. What they could use is a cup of coffee, and that’s just what the new Brick Mister Softee will provide. Pitman told Patch the Mister Softee coffee bar will be low key, and have five or six varieties to choose from.
You can find out more about Mister Softees history, locations, and franchise opportunities at https://mistersoftee.com/