Cheez-It And Hidden Valley Ranch Crackers Are Coming Soon
Cheez-It and Hidden Valley Ranch are teaming up again with crackers. Cheez-It Hidden Valley Ranch Crackers are set to hit grocery store shelves.
“Superfans asked and Cheez-It answered. This summer, Cheez-It is taking the ultimate flavor-pairing to new heights with the first-ever Cheez-It x Hidden Valley® Ranch Crackers,” said the company.
The introduction of these ranch-flavored crackers is in response to increasing consumer demand. People on social media have been creating recipes and requests for a Cheez-It and Hidden Valley Ranch combo. Some people have also been putting their own ranch seasoning on the crackers.
According to the two brands, the new cracker combines those same tastes as the dip and is just like the snack you’ve likely been making at home. It includes that Cheez-It base with a dusting of ranch right on top.
“Creating the perfect snack for Hidden Valley Ranch and Cheez-It fans just made sense as the next step in the collaboration,” CC Ciafone, the marketing director at Hidden Valley Ranch, added. “Hidden Valley Ranch seasoning pairs so well with everything, we knew together we could create a delicious, zesty masterpiece.”
How to snag a box of Cheez-It and Hidden Valley Ranch Crackers?
The crackers drop in stores across the U.S. in July. But only for a limited time. There’s another way to get your hands on this limited-time snack. Running now, Cheez-It is hosting daily cracker drops at shop.cheezit.com through July 1, so fans can try to get a box.
The Hype Is Real
Many fans flocked to the cracker brand’s announcement on Instagram to share their thoughts. Someone jokingly said, “how do I order a pallet for myself?” Another person said, “Haven’t had these yet and don’t know how I’ve lived without them.” There’s excitement and then there’s this person who’s over the moon, saying “Omg I’m so excited I almost stopped breathing !!!”
This snack drop comes just months after the two companies came together to create Cheezy Ranch. They teamed up to celebrate National Ranch Day on March 10. They described it as “Cheezy Ranch! Crafted with 100% real cheese and the zesty flavor of ranch.”
And if you really are into Cheez-Its, they recently teamed up with Taco Bell. They added the Big Cheez-It Tostada and Big Cheez-It Crunchwrap to their menu.
Taco Bell confirmed the announcement with a TikTok post. The Big Cheez-It Tostada is a huge Cheez-It square topped with seasoned beef, diced tomatoes, lettuce, shredded cheese, and reduced-fat sour cream.
Meanwhile, the Big Cheez-It Crunchwrap is made with seasoned beef, nacho cheese sauce, lettuce, diced tomatoes, and reduced-fat sour cream. The tostada shell in the center of the Crunchwrap is replaced with a large Cheez-It.